Friday, April 18, 2014
If you're a fan of DennyMike's sauces and seasonings, you're familiar with the glass packaging that looked more like a whiskey flask than a bottle of barbecue sauce.
People I've talked to about these locally-produced rubs and sauces usually rave about them, but they also usually have one complaint: The 8-ounce flasks used for the barbecue sauces don't hold nearly enough sauce, and they cost too much for what you get.
Well, it appears Dennis Sherman, the creator of these award-winning products (and they've won a lot of awards), has heard his customers, and he's making changes to both packaging and pricing.
Those 8-ounce flasks are being replaced with a more standard 14-ounce round bottle. The rubs (Fintastic is my favorite) will still come in a 3-ounce size,but will now be in a container that can be used as a shaker.
As for price, local shoppers can expect to save about 20 percent on both the rubs and sauces.
In a press release, Sherman said he "wanted to make it easier for consumers to try the products and join our loyal fan base, so we passed along some economies of scale to reduce the price point of the entire line."
"We understand that today's consumers aren't only focused on quality - they have to be able to afford the products," he said.
DennyMike's products contain no wheat or high fructose corn syrup, and will continue to be made in small batches .
Sherman serves on the board of the National BBQ Association and often judges such well-known competitions such as Memphis in May, the Jack Daniel's World Invitational and the American Royal in Kansas City.Tweet
Meredith Goad has harvested oysters on the Chesapeake Bay, eaten reindeer in Finland and sipped hot chai in the Himalayas. She writes the weekly Soup to Nuts column and enjoys a good cocktail.