Saturday, December 7, 2013
It was a big week in social media news. Facebook shut down!!! You may remember my thoughts on that, so I won't waste your time going into that one again. But there was lots of other juicy stuff going on—I especially like the Facebook beheadings/breastfeeding controversy. I mean, what's up with that Facebook? It was also a big money week with news on Twitter's I.P.O. and Pinterest raising many millions.
It's also been a long week for me in my "real-life" (which I can promise you isn't nearly as exciting as anything that happens on social media). So, once again I'm lazy. I thought I would kick off this beautiful fall, pre-Halloween, weekend with another edition of Social Media in the News.
As always, I love getting feedback. If you have suggestions regarding topics, interview subjects or just what you've liked or disliked, please leave them here in the comments section or get me directly on Twitter at @bobbbyg
Now I'll leave you with the real news from the real journalists ...
Facebook's changing standards: from beheading to breastfeeding images, Alex Hern, The Guardian
"Facebook is notorious for policing what people can and cannot post to its site. The latest controversy – an apparent change in policy to allow beheading videos to be shared – is just the most recent in a string of accusations that the site bans things it should allow while allowing things it should ban."
"In 2012, Facebook's image censorship guidelines were leaked. They revealed that the site's moderators were told to ban images of breastfeeding if the nipples were exposed, while allowing 'graphic images' of animals if shown 'in the context of food processing or hunting as it occurs in nature'."
Rhode Island Issues Social Media Guidelines for Doctors, Erik Sass, The Social Graf, MediaPost
"Given the heavily regulated nature of the medical profession, it’s no surprise that doctors have been a bit reluctant to embrace social media, considering the risk of privacy breaches and new areas of liability. But doctors also recognize its potential as a tool for communicating with patients and each other. Now the profession’s governing bodies are trying to make it easier to adopt social media by issuing guidelines that remove at least some of the uncertainty surrounding it."
"In the latest development, Rhode Island’s Board of Medical Licensure and Discipline has issued guidelines for medical professionals using social media, noting the risks associated with social media but also its ability to 'disseminate information and forge meaningful professional relationships.'"
Twitter Dethrones Facebook as Teens' Favorite Social Network for Shopping, Zoe Fox, Mashable
"Twitter beat out Facebook in the battle for teenagers' preferred social networks for online shopping. In a recent survey of teens' retail behavior, participants were asked about their favorite networks, and 26% responded that it was Twitter."
"Facebook and Instagram each captured the hearts of 23% of survey respondents. Clearly, Instagram's rising popularity among teens took a toll on both Twitter and Facebook's popularity; Facebook saw a 10% decrease in the survey since six months ago and Twitter saw a 4% decrease."
Twitter Sets I.P.O. Price at $17 to $20 a Share, Michael J. de la Merced and Vindu Goel, DealB%k, The New York Times
"Twitter took the first steps in the pricing of its eagerly awaited initial public offering on Thursday, setting a price range for its shares that was below what some analysts had expected."
"The social media darling disclosed that it planned to sell 70 million shares at $17 to $20 each. At the midpoint of that range, the offering would raise about $1.3 billion and would value Twitter at about $10 billion, excluding options. Including options and restricted stock units, the company would be valued at more than $12 billion."
"Such a valuation would make Twitter more than three times as big as one of the first big Internet giants, AOL, but only a fraction of Facebook, the last big Internet initial public offering, which now has a market value of more than $127 billion."
7 Brilliantly Simple Technology Ideas To Improve Cities--Time To Get Hacking, Ben Schiller, Fast co.exist
"You want good civic tech ideas? The people have good civic tech ideas."
"Code for America and Mindmixer have been running Ideation Nation--an online brainstorm to find tech fixes for cities--since the beginning of the month. People have posted 300 ideas so far."
"'We're going to make the [best] 25 available to Code for America's 3,000 volunteer designers and hackers,' says Nick Bowden, Mindmixer's CEO. 'They want to build stuff for communities.' You can submit your own idea till October 31. The overall winner gets prize money, and support to develop the idea."
Pinterest Raises $225 Million, Erik Sass, The Social Graf, MediaPost
"Pinterest’s business model and advertising strategy may still be works in progress, but the image-based social network’s basic value and growth potential are clear enough to investors who ponied up $225 million in Series E funding this week, valuing the company at $3.8 billion.
"This round of funding was led by Fidelity with additional contributions from previous investors including Andreessen Horowitz, Bessemer Venture Partners, FirstMark Capital, and Valiant Capital Partners, and brings the total sum raised by Pinterest so far to $564 million."
PHOTO CREDIT: www.digitaltrends.comTweet
Social media has changed the way that many of us learn, purchase, interact and explore the world around us. And, things are just getting started. Social, Social is a place to discuss social media with people from all walks of life. No experts allowed.
Rob works as a digital marketing & public relations consultant to agencies, brands, and individuals. He has 20 years of marketing experience. He also currently serves in a volunteer capacity as director of pr/communications for TEDxDirigo. From 2005-2011, Rob served as director of social media & agency communications at The VIA Agency (Portland). Prior to VIA, Rob worked with several PR & advertising agencies in London & Boston. He is a graduate of The University of Vermont (UVM) and a Maine transplant (2002).
Follow Rob on Twitter at @bobbbyg
His real-life interests include art, travel, writing, design, psychology, the beach, & exercise (grudgingly at times).