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Social media has changed the way that many of us learn, purchase, interact and explore the world around us. And, things are just getting started. Social, Social is a place to discuss social media with people from all walks of life. No experts allowed.

About the Author

Rob works as a digital marketing & public relations consultant to agencies, brands, and individuals. He has 20 years of marketing experience. He also currently serves in a volunteer capacity as director of pr/communications for TEDxDirigo. From 2005-2011, Rob served as director of social media & agency communications at The VIA Agency (Portland). Prior to VIA, Rob worked with several PR & advertising agencies in London & Boston. He is a graduate of The University of Vermont (UVM) and a Maine transplant (2002).

Follow Rob on Twitter at @bobbbyg

His real-life interests include art, travel, writing, design, psychology, the beach, & exercise (grudgingly at times).

Previous entries

March 2014

February 2014

January 2014

December 2013

November 2013

October 2013


September 2013

August 2013

July 2013

June 2013

May 2013

April 2013

March 2013

February 2013

Monday March 31, 2014 | 10:41 AM

Keep following Rob Gould's blog, Social Social, over on mainetoday.com.

Sunday March 30, 2014 | 08:00 AM

Facebook, Twitter and Instagram – three words that mean millions of dollars for plastic surgeons. One out of every three people (33%) seeking facial plastic surgery in 2013 was prompted by a desire to look better for social media, according to the American Academy of Facial Plastic and Reconstructive Surgery, which surveyed 2,700 of its members about their patients last year. In addition, 13% of plastic surgeons surveyed specifically identified photo-sharing apps and Web sites as fueling increased demand.

The Social Graf, MediaPost

From Marilyn Monroe's face, to Justin Beiber's nose, and Angelina Jolie's lips -- looking like the stars has long been inspiration for countless women and men going under the knife. But now people are getting inspired from a different source: themselves. From selfies, to candids snapped on your friends' smartphones, these are all images that end up on Facebook, Twitter, Instagram and even LinkedIn. And, these photos are sending many people running to the plastic surgeon.

Thursday March 27, 2014 | 07:00 AM

Whisper, Secret, Yik Yak, Confide ... just the names alone convey a sense of secrecy and anonymity. This makes sense as they are all among a new spate of apps that allow users to send other users messages anonymously and semi-anonymously. And, although the new apps have certainly whipped up their share of controversy, their sheer numbers indicate a desire among the public for anonymous sharing. I don't get it. But, I'll reserve the rest of my judgements for later in the post. First, let's take a look at the two most popular of this group of shady apps.

Apparently, Secret is all the rage in Silicon Valley. Founded by former Google and Square employees, the app has a reputation of spreading tech industry gossip. Using Secret is simple — write a note, choose a background and post it anonymously. People in your address book and their friends populate your main feed, along with a selection of popular posts from strangers. If the original post is from your circle of friends, you can comment on it. The app is free at Apple's App Store.

Tuesday March 25, 2014 | 07:00 AM

Andres A. Verzosa is owner and director of Aucocisco Galleries in Portland, Maine, one of the leading commercial art galleries in the state. In its fourteen-year history under Verzosa’s direction, Aucocisco has gained widespread critical recognition. The gallery currently represents some of the most respected contemporary artists in Maine. The gallery’s primary focus has been on presenting mid career artists, along with emerging newer artists.  All artists have a significant connection to the state of Maine or, quite simply, Maine plays a significant role in their identity as visual artists.

Verzosa grew up in Portland, attended both the University of Maine and Maine College of Art. In addition to Verzosa’s work with Aucocisco, he’s committed to community building around the arts. Verzosa is a trustee of the Maine College of Art, a board member of the Ogunquit Museum of American Art, the Tides Institute & Museum, and founder of Portland’s “First Friday Art Walk”, past president of the Portland Arts and Cultural Alliance and former board member of the Quimby Family Foundation. Last year Verzosa orchestrated a free reading by Inaugural Poet Richard Blanco at Portland’s Merrill Auditorium, co-curated “Maine Women Pioneers III” at the University of New England Art Gallery and is co-editor of “Maine Art Now”, scheduled for publication by the University of Maine Press in the Fall 2014.

MySpace, Zootz, and "You've Got Mail!"

Monday March 24, 2014 | 08:00 AM

Spring is here! Except it still feels like winter to me. But, that's because I live in Maine so it's to be expected. In any event, it's time for the new season's first edition of Social Media in the News. The news has been all over the place this week. I hate when there isn't a theme. I love themes. So, let's just say that the theme is that there is no theme.

From the death of Twitter #Music, to hating on Facebook, to Tumblr's new partnership with Viacom, there's a little bit of something for everyone. And, at least we're not still talking about the Polar Vortex. Just keep reading and you're sure to find something that floats your boat.

As always, I love getting feedback. If you have suggestions regarding topics, interview subjects or just what you've liked or disliked, please leave them here in the comments section or get me directly on Twitter at @bobbbyg

Now I'll leave you with the real news from the real journalists ...