The smaller and younger social-networking rival will price its IPO less aggressively, for instance.
However, analysts aren't too worried now about a freeze in home purchases after mortgage rates rise.
The $10 billion company is poised to be a major player in the fast-growing mobile-advertising realm.
Already the fuel of choice for new power plants, natural gas could replace for diesel fuel for trucks, bus fleets and more.
Gifford's Ice Cream has captured the honor for the fourth year in a row.