Social media rankings in the 2014 Maine gubernatorial race
Each Facebook page is ranked based on the number of likes it receives, but the number of people talking about a specific page is a better measure of engagement, social media experts say. Retweet Rank measures how well a particular Twitter account does in getting other users to retweet or share its posts. The lower the number, the better the ranking. Alexa measures a website's traffic and assigns it a global rank compared to all other sites on the Internet. The lower the number, the better the ranking.