Wednesday, February 22, 2012
When the folks in Damariscotta learned S. Fernald's Country Store was returning to town after a 10-year hiatus to Waldoboro, the buzz was palpable. The casual atmosphere of the store celebrated -- and still does at its new location (the former Lincoln County Weekly building) -- a bygone era and small-town life.

Owner Sumner Richards serves up a a Hard Luck Johnny, left, and a Corned Beef and Cabbage Reuben.
Gordon Chibroski/ Staff Photographer

Surrounded by S. Fernald’s eclectic collection of gifts, toys and Moxie memorabilia, waitress Carisa Salerno serves specially named sandwiches to regular customers Vicki and Charles Miller from Bremen.
Gordon Chibroski/Staff Photographer
S. FERNALD'S COUNTRY STORE
WHERE: 50 Main St., Damariscotta. 563-8484; www.fernaldscountrystore.com
HOURS: 8 a.m. to 6 p.m. Monday to Saturday; 9 a.m. to 5 p.m. Sunday
CHEAPEST GRUB: $1.75 for half a peanut butter and sandwich
WAIT: About 10 minutes
PARKING: Street parking. An adjacent business has a small parking lot that store customers may use when the business is closed.
RATING: ****
The store on Main Street boasts a wall of penny candy, a soda fountain and a collection of Moxie memorabilia. There are also joke gifts including fake vomit, toys, reproduction tin signs and lots of quirkiness -- like the sign that points out a gigantic "mouse hole" located under the coffee pot.
S. Fernald's offers a breakfast menu and a deli menu. When my companion and I arrived on a Sunday afternoon for lunch, the store was busy, but we were able to get a small, rustic metal table near the toy offerings. It was hard deciding what to order, because so much on the menu looked good.
I ordered the jerkin chicken ($4.25 for half, $6.99 for whole), a chicken salad with jerk slather on French peasant bread. My companion ordered two eggs and toast for $3.25. I also couldn't resist selecting a chocolate coconut cupcake, which, I learned, was made by a local baker in Bristol (as were the other pies and goodies available).
We didn't wait long for our meals. My companion thought his breakfast was great. I am particular about my chicken salad, so I was a bit nervous about ordering the jerkin chicken, but it was terrific. A nice chicken salad with the kick of the jerk slather.
The store offers a soup of the day ($2.99 for a cup, $4.50 for a bowl), vegetarian chili ($2.99 for a cup, $4.50 for a bowl) and salads ($4.50 to $6.99).
The sandwich offerings are extensive. Menu items include the Dragon Lady (ham, provolone cheese, lettuce and tomato on sourdough; $3.75 for a half, $5.99 for a whole); the lox, stock and barrel (smoked salmon, onion, lettuce and tomato on rye; $4.50 for a half, $7.50 for a whole); Help Me Rhonda (turkey, stuffing, cranberry sauce and lettuce on wheat; $4.25 for a half, $6.99 for a whole) and the Hysterium (avocado, provolone cheese and sprouts on sourdough; $4.25 for a half, $6.99 for a whole).
There's also a variety of standard deli sandwiches, including egg salad, turkey and honey ham ($3.75 for a half, $5.99 for a whole), bakery items (sticky buns, scones, bagels and muffins), ice cream, ice cream sodas and milkshakes.
The Features staff of The Portland Press Herald/Maine Sunday Telegram anonymously samples meals for about $7.
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