Friday, April 18, 2014
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Paul Goudreau, a master electrical specialist at Home Depot in South Portland, hands a light bulb to Alan Grant, maintenance man for Camden National Bank, as Grant shops for light bulbs last week. Goudreau says he tries to enlighten customers who are unsure of the fast-changing bulb options.
Gabe Souza/Staff Photographer
AT A GLANCE
• A typical Maine home has 45 screw-in light sockets, and 15 of those sockets have compact fluorescent bulbs, or CFLs, installed.
• Efficiency Maine has subsidized the sale of 8.7 million CFLs in Maine since 2004.
• In 2012, Efficiency Maine subsidized the sale of 2.1 million CFLs. They cost the program $4.1 million, but will save $43.7 million in electricity costs over the life of the bulbs.
• The effective life of the CFLs is 12.5 years.
Source: The Cadmus Group survey for Efficiency Maine 2011-2012 program evaluation
The Cree 40-watt-equivalent bulb, rated at 6 watts, is selling for $9.97. It emits 450 lumens, a measure of brightness. A 60-watt-equivalent that burns 9.65 watts and throws off 800 lumens costs $12.97. These prices are two or three times less than comparable LEDs were selling for a couple of years ago.
"We think that bulb is a game-changer for us," Ford said.
Cree has price competition, however. The store also carries a Philips 60-watt-equivalent LED for $9.97, and a 40-watt-equivalent for $4.97.
"They're selling out as soon as I can get them in," said Paul Goudreau, a master electrical specialist at the store. "I can barely keep them on the shelves."
Goudreau said he tries to enlighten customers who are unsure of the fast-changing options. That's what he did when Gloria Bush of Gorham came by, looking to replace a bulb that burned out after 18 months in a recessed fixture in her kitchen.
Goudreau inserted a 50-watt equivalent Ecosmart LED into a display, so Bush could see the light comparison with an incandescent. They appeared identical, but the LED is only 8 watts and has an average life expectancy of 23 years. The downside is that it costs $24.97, due in part to its special recessed-socket base.
Bush's kitchen has six sockets, but she decided to buy two LEDs and see how they perform.
"I didn't know what I was looking for, except the size," she said. "I learned a lot."
That's typical, Goudreau said. He suggests that people experiment with LEDs by re-lamping a room they use frequently.
This transformation is happening because governments around the world are phasing out traditional incandescent bulbs and encouraging more-efficient alternatives. In the United States, old-school 100- and 75-watt bulbs have largely disappeared from store shelves, and their 60-watt cousins will go away next year.
The National Electrical Manufacturers Association reported this month that shipments of incandescents fell 40 percent from last year, to a record low. But incandescents aren't actually banned, as some critics complain. They're being reborn with a halogen technology that, by law, must use at least 28 percent less energy. So a former 100-watt bulb now is sold as a 72-watt replacement.
Before they went away, boxes of the old-style 100- and 75-watt bulbs were scooped up by people who planned to stockpile or resell them. Now these folks are hording the 60- and 40-watters, Ford said.
"If we have the opportunity to talk to customers, most of the time we can talk them out of buying incandescent bulbs," he said.
Incandescents are still being highlighted at the Scarborough Walmart. But right next to them, 10-packs of the General Electric CFLs for a buck are on display.
Walmart clearly promotes CFLs over LEDs. It has other sweet deals on CFLs, promoted with tags that read: "Special pricing provided by Efficiency Maine." For example: A three-pack of 10-watt General Electric mini-spirals costs 75 cents. A four-pack of 14-watt Great Value soft-white spirals is 88 cents.
It's not clear how Walmart arrived at its 10-for-a-dollar CFL promotion. The Scarborough store manager declined to answer questions, and a corporate spokesman said the company doesn't discuss pricing and sales strategies.
"I think you go to Walmart for low prices, primarily," said McGowan at the home lighting trade group.
But despite giveaway pricing, national CFL penetration mirrors Maine's experience -- only 20 percent of homes have them, McGowan said.
"LEDs are going to be the ultimate solution," he said. "CFLs may be the low-price, commodity thing for the workbench or garage."
Even as standard LEDs fall in price and gain market share, manufacturers are trying to interest consumers in another bright idea: Smart light bulbs. The Philips Hue, introduced late last year, can be controlled through an iPhone or iPad and a home's wireless network. Up to 50 bulbs can be connected, but if you want to get smart slowly, a three-bulb starter pack and digital "bridge" sells for roughly $200.
Tux Turkel can be contacted at 791-6462 or