NEW YORK – YouTube will live stream Lollapalooza and Austin City Limits in the video site’s continuing push to bring music festivals to digital screens.

The Google Inc.-owned YouTube announced that it will present online coverage of the festivals, two of the summer’s largest. YouTube has previously streamed festivals such as Tennessee’s Bonnaroo, San Francisco’s Outside Lands and, earlier this year, Southern California’s Coachella Valley Music and Arts Festival.

Lollapalooza and Austin City Limits, both produced by C3 Presents, will be presented with extensive live concert coverage from the various festival stages. Dell and Advanced Micro Devices, Inc. will sponsor the streaming.

Chicago’s Lollapalooza takes place Aug. 5-7 and will be promoted with a “Lollapalooza Week” on YouTube. Exactly which acts will be streamed is yet to be announced, but this year’s top performers include Eminem, Foo Fighters, Coldplay, Muse and My Morning Jacket. It’s the 20th anniversary for the Perry Farrell-founded event, which began as a touring festival.

Austin City Limits, which runs from Sept. 16-18 in the Texas capital, is celebrating its 10th anniversary. Its acts include Kanye West, Stevie Wonder, Arcade Fire, Coldplay and My Morning Jacket.

For YouTube, the deal represents growth toward an increasingly robust digital festival-going experience. Streaming festivals is appealing to the site because sponsors like having their names attached to the well-known events, and users typically stay longer than they might for three-minute videos. Viewing length can average nearly an hour.

Schwarzenegger’s son, 13, hurt while body-boarding


Only subscribers are eligible to post comments. Please subscribe or login first for digital access. Here’s why.

Use the form below to reset your password. When you've submitted your account email, we will send an email with a reset code.