Whole Foods Market in Portland has joined Full Plates Full Potential’s Feed Kids initiative, pledging a donation of $1 for each Enchilada-Style Burrito and Burrito Bowl served from its menu up to $10,000 by year’s end.

Feed Kids invites business across Maine, of all sizes, concepts and locations, to take action to help end childhood hunger statewide by raising funds and awareness in support of Full Plates’ mission.