Yelloh, a Minnesota food delivery service once known as Schwan’s Home Delivery, will lay off 14 employees at its Hermon location.
The company filed a WARN notice with Maine JobLink Sep. 23. It was not clear exactly when the layoffs would take effect, but the company has said it plans to shutter its entire operation nationally in November.
A spokesperson for Yelloh did not answer emailed questions about the number of facilities operating in Maine, the Hermon facility’s operations or the original number of employees working at the site. The company does not list a phone number for media inquiries, and the messages sent to the email address listed on its website came back undeliverable hours later.
Jessica Picard, communications director at the Maine Department of Labor, said the layoffs cover 10 route sales positions, two material handlers, one service specialist and one manager. Picard said in a Tuesday afternoon email that she did not know how many locations Yelloh operates in Maine or when employees’ final days would be.
Following a slew of closures throughout its operations beginning in October 2023, the company has struggled to navigate what it called “insurmountable business challenges,” including shifting economic trends and “changing consumer lifestyles,” Yelloh wrote in a release issued the same day as the WARN notice.
In October 2023, Yelloh downsized its delivery operations, limiting use of its yellow trucks to 18 states, including Maine. That followed an attempted rebranding in 2022, when the decades-old delivery service changed its name from Schwan’s.
“Yelloh will wind down operations over the next two months, taking care of employees with notice and pay in accordance with the WARN Act,” the company said in the September release. “The last day products may be purchased via Yelloh trucks will be Friday, November 8.”
Company board member Michael Ziebell said digital shopping upended Yelloh’s delivery model, and recent staffing shortages and supply chain disruptions have proven insurmountable.
“Our concern is now for our employees and caring for them as we all come to terms with the fact that this business – that served millions of families and provided a livelihood for thousands over the decades – has regrettably run its life cycle,” Ziebell said in the release.
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