Why aren’t college football programs and the NCAA doing more to curb massive steroid use by players? The answer has been before us all along: money.

The story goes something like this: With steroids cheap and easy to buy, college football players across America are packing on significant weight — sometimes 30 pounds or more in a single year without drawing much attention from their schools or the NCAA in a sport that earns tens of billions”

It may come at a high cost to the players, however, since regular steroid use is known to damage the body with risks including psychiatric issues, damage to the liver and kidneys, enlargement of the heart, and more.

An investigation by the Associated Press involving “dozens of interviews with players, testers, dealers and experts and an analysis of weight records for more than 61,000 players” shows that while other sports, including professional baseball and cycling, have been tarnished by steroid scandals, college football may be among the worst and most obvious yet nobody seems willing to do anything about it.

It’s unfortunate, considering that steroids may be behind much of college football’s girth and muscle.