NEW YORK

McDonald’s will soon banish cheeseburgers and chocolate milk from its Happy Meal menu in an effort to cut down on the calories, sodium, saturated fat and sugar that kids consume at its restaurants.

Diners can still ask specifically for cheeseburgers or chocolate milk with the kid’s meal, but the fast-food company said that not listing them will reduce how often they’re ordered. Since it removed soda from the Happy Meal menu four years ago, orders for it with Happy Meals have fallen 14 percent, the company said.

The Happy Meal has long been a target of health advocates and parents who link it to childhood obesity. McDonald’s has made many tweaks over the years, including cutting the size of its fries and adding fruit. Most recently, it swapped out its apple juice for one that has less sugar.

It’s been especially important as the company tries to shake its junk-food image, since McDonald’s is known for getting more business from families with children relative to its traditional rivals, such as Burger King and Wendy’s. The Happy Meal is a key part of that.

The latest changes will occur in the United States by June.

McDonald’s said today that it wants all its Happy Meal options to have 600 calories or fewer and have less than 650 milligrams of sodium. It also wants less than 10 percent of the meal’s calories to come from saturated fat and added sugar.

The cheeseburger and chocolate milk didn’t meet those new standards, the Oak Brook, Illinois-based company said. It is, however, working to cut sugar from the chocolate milk and believes it’ll be back on the Happy Meal menu eventually — but doesn’t know when that will happen.

The Times Record Sustaining Sponsor
We believe a community must be informed to thrive. bowdoin.edu