November 7, 2010

Author Q&A: A winning proposition

By Ray Routhier
Staff Writer

(Continued from page 1)


FRANCESCO DUINA will discuss his book at 10 a.m. Saturday at the Prince Memorial Library, 266 Main St., Cumberland. The event is free. Call 829-2215 for more information.

There are two logics we follow without even knowing it. One is that the skills can be transferred -- if I can run a state, I can succeed in business; if I succeed as a coach, I can succeed in business. But it's not that clear.

The other thing is that we believe that if we have right values, we will win. We talk about winning wars because we have the right values, but it doesn't mean anything. You can certainly have the wrong values and certainly win a war. 

Q: Were there any big surprises for you putting together this book?

A: Yes, it's that we are very outcome-oriented until someone very close to us fails to win, then we switch gears and talk about the process instead of the outcome. We tell the person they tried hard, and they're sill a winner in our heart. We ignore the process unless the outcome is unfavorable.

Another is the different way to become a winner. You can lose for a long time and then finally win one big one, like the Red Sox in 2004, and everything is OK. Or you can win all the time, or some of the time, or you can lose the entire time, but with the right spirit. That underdog spirit, the fighting spirit. 

Q: I imagine one could write a whole book about the Red Sox and the idea of winning, right?

A: The language that was used when they won included things like, "This is one for the ages" and "You've done it." There was this idea that they didn't ever have to win again, this was it, the long, long fight and eventual success is often celebrated as if nothing else matters.

But if someone loses the big one, often nothing else matters. When Al Gore lost the election in 2000, even though he had won most of his life and even won a Nobel Prize, he's still a loser. There was also something about the way he lost, because he should have won, because he fumbled it, that makes it worse.

Staff Writer Ray Routhier can be contacted at 791-6454 or at:


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