MIAMI — The coveted Cuban cigar is set to make its first legal appearance in the U.S. in years, with relaxed guidelines allowing American travelers to return with a few of the once-forbidden items in their suitcases. But the cigars won’t roll into stores just yet, and owners say they aren’t worried about any dip in business.

“I don’t think they’ll be able to afford it. It’s not for the average customer,” said Erik Otero, who left Cuba when he was 3 and has been rolling cigars since age 11.

Licensed American travelers to Cuba will soon be able to return home with up to $400 of merchandise, of which $100 combined can be spent on alcohol or tobacco products. Experts say that’s three to 20 cigars, depending on size, brand and quality.

In Miami, the average customer spends $5 to $8 per cigar, Otero said.

Sampson Clay, visiting Miami from Cincinnati on his honeymoon, stopped at the Cuba Tobacco Cigar Co., where an employee hand-wrapped a cigar in front of a packed store.

Clay said flying to Cuba is too expensive. “I do love my cigars, but I probably wouldn’t go down there to get the real thing,” he said.