On behalf of all the red-blooded men (mature or otherwise) residing in the Portland area, I would like to thank the lingerie and bra-fitting store Aristelle for its very fine half-page ad on Page A4 of the Portland Press Herald on Jan. 30.

The inspirational image and pose of your model Geri, age 65, will no doubt double your business (which I trust was your intent) and, as a derivative, increase the printed circulation of the Press Herald.

One can only hope that this new ad campaign from Aristelle will not only continue but flourish. After all, I am sure other shoppers and aspiring models would love a chance to expose (pun intended) their attributes to the lingerie-buying public.

As a mature gentleman of advancing years, I can only say that I am now looking forward to leaving no page unturned in my search for additional Aristelle ads. (Apologies in advance to my wife!)

Jim Brown

Edgecomb