PORTLAND (AP) — L.L. Bean, Good To-Go and Blaze Partners are among 26 businesses getting together to create a trade alliance named Maine Outdoors Brands.

The group will formally introduce itself at a news conference on Monday.

The group sees value in leveraging what Maine’s best known for — the outdoors — to create a business climate that promotes outdoor product brands and the younger workforce they attract.

Department of Economic and Community Development Commissioner George Gervais is among those attending the event on Monday.

filed under: