A Portland family is among the first families to win the Tom Brady’s Easter egg contest. Brady launched the contest with a video on his Facebook page last week.

Matthew and Natalie Eide of Portland and their four kids – 13-year-old Bailey, 12-year-old Connor, 7-year-old Logan and 4-year-old Addysen – found a golden egg in the UnReal Easter candy tin they bought at Whole Foods Market in Portland.

The Eide family won an overnight stay at the Red Jacket Mountain View Resort in North Conway, New Hampshire, along with tickets for the whole family to the Kahuna Laguna indoor water park.

The contest, which aims to show kids that “everything is possible,” is still in progress. UnReal Easter tins filled with healthier versions of popular candies are available at Whole Foods. A grand “surprise” is yet to be announced.


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